Great Lakes and NASMEI to hold International Marketing Conference in Chennai

The confrence will be heldin Chennai on December 21-22, 2007. The event is sponsored by Kotler-Srinivasan Center for Research in Marketing at Great Lakes and co-chair by V Seenu Srinivasan of Stanford University and V. J. Sivakumar of NIT, Trichirappalli.

The discussions in seminar are related to creating value (market research, competitive analysis, product, service, pricing), communicating value (branding, advertising, personal selling, promotion), and delivering value (channels management, wholesaling, retailing, CRM, web-based marketing), or their integration (marketing, strategy, competitive strategy, marketing processes, marketing organization). Some of the speakers on the occasion will include Chandra M. Chakravartula, (SAIL-DSP) & Partha P. Sengupta (NIT, Durgapur); Jagrook Dawra, Kanupriya Katyal & B. Kinnera Murthy (ICFAI, Hyderabad); Srividya Raghavan (ICFAI, Hyderabad) and Babak Hayati (Sharif Graduate School of Management and Economics, Tehran, Iran).

Indias leading management portal MBAUniverse.com is the official media partner of this conference.

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Description

The confrence will be heldin Chennai on December 21-22, 2007. The event is sponsored by Kotler-Srinivasan Center for Research in Marketing at Great Lakes and co-chair by V Seenu Srinivasan of Stanford University and V. J. Sivakumar of NIT, Trichirappalli.

The discussions in seminar are related to creating value (market research, competitive analysis, product, service, pricing), communicating value (branding, advertising, personal selling, promotion), and delivering value (channels management, wholesaling, retailing, CRM, web-based marketing), or their integration (marketing, strategy, competitive strategy, marketing processes, marketing organization). Some of the speakers on the occasion will include Chandra M. Chakravartula, (SAIL-DSP) & Partha P. Sengupta (NIT, Durgapur); Jagrook Dawra, Kanupriya Katyal & B. Kinnera Murthy (ICFAI, Hyderabad); Srividya Raghavan (ICFAI, Hyderabad) and Babak Hayati (Sharif Graduate School of Management and Economics, Tehran, Iran).

Indias leading management portal MBAUniverse.com is the official media partner of this conference.

Check Top MBA Colleges in India by Cities
 

 

Also Read Important Articles on MBA Admission  
Top MBA Colleges in India MBA Admission MBA Entrance Exam
MBA Placements MBA Ranking In India GD Topics
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Great Lakes and NASMEI to hold International Marketing Conference in Chennai
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Chennai based Great Lakes Institute of Management and North American Society for Marketing Education in India are hosting the International Marketing Conference based on the theme Creating, Communicating, and Delivering Value in growing markets.
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Chennai based Great Lakes Institute of Management and North American Society for Marketing Education in India are hosting the International Marketing Conference based on the theme Creating, Communicating, and Delivering Value in growing markets.