IPE Hyderabad PGDM Marketing: Curriculum, Placements, Admissions 2026
Institute of Public Enterprise (IPE) Hyderabad is one of the best MBA colleges in India that offers PGDM General and Sectoral PGDM programs in Marketing, Banking, IB, Analytics and HRM. IPE Hyderabad Admission 2026 is open for all PGDM programs. Apply Now. Check IPE Hyderabad PGDM Curriculum, Fees, Placements, Admission 2026 details in this article.
The Post Graduate Diploma in Management – Marketing Management (PGDM-MM) is a unique course specially designed to train the students in the area of Marketing. It equips them with the principles, theoretical concepts and practice of marketing, with a strong emphasis on contemporary thought, trends, issues and strategies. PGDM- MM gives an in-depth knowledge of Marketing from both an academic and practitioner’s perspective, enabling you to address marketing challenges in critical and creative ways.
IPE Hyderabad Admission 2026 process is explained here.
Step 1: Register for IPE Admissions online and submit the application.
Step 2: Candidates have to appear in any one of the admission tests (CAT/XAT/MAT/ATMA/CMAT/GMAT) and submit the valid test score necessary for admission.
Step 3: Shortlisted candidates will be called for Group Discussion and Personal Interview to be held at IPE Hyderabad and in major cities by IPE both in physical form or in online form. Timely updates will be posted on the website and communicated to the applicants.
Step 4: The selection of candidates will be based on Management Aptitude Test Scores, Academic Record, Personal Interview, Weightage in Sports, Extracurricular, Academic Diversity, Gender Diversity.
IPM Hyderabad PGDM Marketing Management is a customized program that transforms the students into future business leaders to adapt to the industry requirements. The basic thrust of PGDM – MM is understanding management, strategy and business environment with special emphasis on marketing and its managerial implications. The program enables the students to develop and acquire conceptual and analytical abilities, required for appropriate decision-making and their effective implementation, in addition to creating socially and ethically sensitive business leaders.
Key PGDM Marketing Management Curriculum highlights are:
- A Two year full time programme approved by All India Council for Technical Education (AICTE), Government of India
This course is accredited by NBA and is also considered equivalent to MBA by the Association of Indian Universities (AIU). - Accredited by the South Asian System of Quality Assessment, Improvement, and Accreditation (SAQS).
- Dual Specialization opportunity (Marketing + Finance, Operations, Human Resources, Entrepreneurship, Systems, Operations and Analytics)
- Strong Industry linkages, interactions and visits.
- Opportunity to learn a foreign language, for an edge.
- Strongly connected Alumni Network.
To apply for IPE Admissions, candidates should register online and submit the application. IPE Application Form can be easily filled in a few minutes. IPE Application Fees is Rs 500. Apply Now.
Eligibility Criteria have following key requirements:
The candidates must hold a Bachelor’s Degree, with at least 50% marks or equivalent CGPA. (45% in case of SC/ ST/PC candidates), from a UGC recognized university / deemed university recognized by the Ministry of HRD, GoI.
Candidates must also appear in any one of the National Level Management Tests like - CAT,MAT,XAT,CMAT,ATMA,GMAT
IPE Hyderabad selection process is based on MBA entrance exam scores, Academic Record, Personal Interview, Weightage in Sports, Extracurricular, Academic Diversity, Gender Diversity. Check IPE selection process weightages in the table below.
IPE offers many excellent scholarships for deserving students with varied backgrounds. There is separate merit scholarship’s criteria for students of SC/ST/OBC /Minority backgrounds. There are also scholarships for students from designated states such as Northeastern States, Jammu Kashmir and Ladakh. Scholarships are awarded to students who demonstrate exceptional talent in sports / arts at graduate level. Students representing any sports at the National / International level with certificates issued by Sport Associations authorized by the Sports Authority of India (SAI) are only eligible for scholarships. All the scholarship applications will be scrutinized by the Internal Committee and the scholarship list will be finalized. The decision of the committee is final and binding. There is no upper limit on the number of Scholarships offered and they range in value from Rs. 60,000 to Rs. 4,00,000.