PostGraduate Programme in Marketing & Business Management (PGP-MBM)
Post Graduate Programme in Marketing & Business Management (PGP-MBM) offered by SPJIMR prepares executives for a continuously evolving & disruptive business landscape. It is designed for high-potential junior to mid-level executives who wish to take up greater responsibilities within the marketing & sales functions of their organisations.
PGP-MBM intakes two batches every year to ensure optimal batch size. A diverse cohort from various backgrounds promotes enriched peer learning and helps participants expand their professional network. The programme design offers a convenient format, including a blended mode of delivery with alternate contacts on-campus. This enables executives to pursue management education with minimal absence from work and without taking a career break.
The programme’s modular structure & blended mode of delivery, with alternate contacts on campus, allows executives to upskill with minimal absence from work.
Candidates need to apply online with an application fee of Rs.1200
SPJIMR selection process lays considerable emphasis on the ability of the candidate to put in time and effort for this programme, desire and potential to learn, as well as maturity, ethics and values. The selection process takes around half a day and it comprises of:
- Test of Reasoning
- Personal Interview
- Final Selection is based on Test of Reasoning, Profile, Personal Interview among other components
The programme is conducted in three phases, spread across 13 months and involves 30 full days of classes. The programme is delivered in a modular, blended format with five contacts of 6 days each, three contacts on-campus and two online. Participants are introduced to concepts and applications through a carefully crafted blend of pedagogical methods such as case analysis and discussions, games and simulations, debates, group activities and presentations, workshops, guest lectures by eminent practitioners, self-learning and reflection.
In the Orientation Phase (Contact 1), participants are taught Financial Accounting, Managerial Economics and Managing Self & Teams. In Foundation Phase (Contact 2 & 3), participants need to study Business Communication, Business Analysis using Financial Statements, Quantitative Methods, Marketing Management, Consumer Behaviour Analysis, Sales & Distribution Management and Data Analytics and Visualisation. In the last phase Contact 4 & 5, which is Integration part, participants will study Sales Operations, Service Operations, Strategic Management, Customer Experience Design, Negotiation Skills, MarkStrat, IT Tools for Sales & Marketing
- Application forms are available online on the admissions portal
- Fill the application form and pay non refundable application fees of Rs.1200
- Along with the application form, submit Complete educational proof – self-attested copies of marksheets of X, XII, final year marksheets & degree certificates of Graduation & Post-Graduation, any professional qualification.
- Submit complete employment proof –self-attested copies of all previous relieving letters and appointment/promotion letter from the present employer.
- Educational Qualification: Bachelor’s degree or equivalent qualification in any discipline.
- Academic Record: Minimum 50% marks at graduation, and a good & consistent academic record.
- Company Support: Applicants will need the support of their organisations in the following ways – To get time off from company work to attend contact sessions and access to company information for submitting application assignments.
SPJIMR selection process lays considerable emphasis on the ability of the candidate to put in time and effort for this programme, desire and potential to learn, as well as maturity, ethics and values. The selection process takes around half a day and it comprises of:
- Test of Reasoning
- Personal Interview
- Final Selection is based on Test of Reasoning, Profile, Personal Interview among other components
This is test scholarship.
Fellow Programme in Management
The Fellow Programme in Management (FPM), approved by AICTE, is a doctoral-level programme of SPJIMR designed to create world-class researchers and faculty in various management disciplines. Full FPM Full-Time at SPJIMR is a fully-funded residential programme. Every scholar admitted to the full-time programme receives a stipend for the first four years of the programme.
FPM encourages rigorous interdisciplinary research in contemporary areas of management and focuses on relevant and contextual research to address current business issues and aims to create knowledge that helps shape the world for a better future. The programme envisages itself developing independent top-quality management thinkers, thought leaders and consultants making contributions to the domain of management.
The programme can be pursued in full-time and part-time mode depending on the flexibility and requirements of the candidate. It offers equal opportunities to individuals with a passion for research and learning who wish to expand their research skills and working professionals from the corporate world who wish to gain indepth understanding of research methods and understand its practical application to address the contemporary challenges of today’s dynamic business environment.
Scholarship
Every participant admitted as a full-time scholar receives a stipend for the first four years of the programme as below:
During the coursework phase: INR 40,000 per month
Post-clearing the qualifying exam: INR 42,000 per month
Post successful defence of proposal: INR 45,000 per month.
Contingency grants are also offered to the full-time participant to access the necessary equipment and facilities for research. The amount is reimbursed after verification of the submitted bills.
- Every full-time participant is eligible for a contingency grant of INR 25,000 per year for the first four years of the programme to cover research expenses such as the purchase of software, books, stationeries, hardware
- One-time claim of up to INR 40,000 towards the laptop purchase during the first four years of the programme.
- Upon completion of the comprehensive qualifying exam, FPM scholars are entitled to reimburse domestic & international conferences subject to a ceiling of INR 2,30,000 during the entire period of the programme.
Candidates should apply online with non refundable application fees of Rs.1000
The FPM selection process at SPJIMR encourages bright aspirants with the right fit and motivation to join the programme.
- The process begins with reviewing the application forms and Research Proposal.
- The shortlisting panel considers academic qualifications, work experience, profile, motivation, recommendations and fit with the institute’s research profile and its mission.
- The shortlisted applicants go through a two-stage interview process – Research Aptitude Test (RAT) and Personal Interviews.
- The Research Aptitude Test consists of two parts – General Aptitude and Research Aptitude.
- SPJIMR panel conducts the Personal Interviews.
- Provisional admission letters are issued to the selected candidates.
The curriculum, designed as per international standards, offers an optimum mix of research methods and domain-specific courses. Scholars are encouraged to pursue research questions that solve industry and society problems. FPM curriculum is designed in collaboration with experts from leading international business schools with a high focus on contemporary methods and enhancing domain knowledge. The coursework in the FPM programme is in line with the top schools offering PhD in Management in India and internationally. The programme’s rigorous curriculum provides ample training for an academic career and enables participants to make exemplary intellectual contributions in their respective field of research.
The programme structure is designed to develop academic researchers and thought leaders of the highest global standards who are keen to address real-life business problems through their research. The overall length of the programme is ideally between four and five years. The programme phases include:
• Years 1 & 2: Essential coursework for the qualifying exam
• Years 2 & 3: Teaching immersion or Case study writing
• Years 2, 3 & 4: Guide Allocation process and Doctoral thesis that includes proposal submission, defence and registration. Progress review, pre-synopsis, synopsis and thesis submission.
Specialized areas of Research include Finance, Accounting & Economics; Supply Chain & Operations Management; Organisational Behaviour and Human Resource Management; Strategy Management; Marketing Management; Information Management & Analytics
Eligible candidates should apply online. Following details should be submitted with the application form:
- Academic grades for class X, XII, Graduate and Postgraduate Degree.
- A Statement of Purpose (SOP) stating the motivation to pursue the programme.
- An indication and elaboration of Research interests (Research Proposal).
- Three letters of recommendation, including at least one academic recommendation.
- The application processing fee of INR 1000 is to be paid through credit card/debit card or net banking. This application fee is non-refundable.
- You need to mention your choice for area of specialisation with a reason for selecting the same. You are allowed to select two areas of specialisation in your application form.
- First-class Master’s degree, or an integrated first-class Master’s degree in any discipline, or professional qualifications such as CA, ICWA, or CS, with a minimum of 60% marks.
- Candidates without work experience can apply if they have the motivation and background to pursue a rigorous research programme.
- Candidates with significant work experience (over ten years) are also welcome as long as they have the motivation and background to pursue a rigorous research programme.
The FPM selection process at SPJIMR encourages bright aspirants with the right fit and motivation to join the programme.
- The process begins with reviewing the application forms and Research Proposal.
- The shortlisting panel considers academic qualifications, work experience, profile, motivation, recommendations and fit with the institute’s research profile and its mission.
- The shortlisted applicants go through a two-stage interview process – Research Aptitude Test (RAT) and Personal Interviews.
- The Research Aptitude Test consists of two parts – General Aptitude and Research Aptitude.
- SPJIMR panel conducts the Personal Interviews.
- Provisional admission letters are issued to the selected candidates.