From the classic Competing for the Future in mid-90s, to the groundbreaking Fortune at the Bottom of the Pyramid in 2004, to the New Age of Innovation this year, Prof Prahalad has impacted the way business leaders think and act. In his latest book with co-author M.S. Krishnan, also from the Ross School of Business, Prof Prahalad argues that the two key areas of value creation are: focus on individual customers, and garnering resources from a global network.

IT-ITeS Sector Skills Council NASSCOM (SSC NASSCOM) on 5th April signed MoU with IFIM Business School, Bangalore to collaborate on the introduction of Outcome Based Trainings, Assessment and Certification on Quality Packs (QP) and National Occupational Standard (NOS)

This strategic alliance between NASSCOM and IFIM Business School aims to offer Associate Analytics (Qualification Pack Code: SSC: Q2101) and Junior Data Associate (Qualification Pack Code: SSC: Q0401) courses to all undergraduate students as an add-on course to enhance the employability skills of these students

In his address, Prof Schmitt opined that much of marketing practice in India is based on traditional 4-Ps, but Indian brands need to enhance customer experience to become global brands. Prof Bernd Schmitt, Ph.D., is Robert D. Calkins Professor of International Business and Executive Director of the Center on Global Brand Leadership at Columbia Business School in New York.

Prof (Dr) Atmanand, Dean of MDI School of Energy Management says, the fourth energy management batch has been started without any outside financial support and has generated unprecedented response from the public and industry.

The MoU was signedto launch the Centre of Excellence for Supply Chain Management (SCM).
LIBA says that the Centre of Excellence will see the amalgamation of industry thought leaders, domain experts, academicians and technology partners in the SCM arena. The centre will also be the fulcrum from which innovative ideas emerge to change the existing supply chains to value networks.

Last year, 111 B-schools were part of the official list of participating B-schools. MBAUniverse.com analysis of past years CAT Bulletin reveals that there is a high churn in participating B-schools.
There are 34 new non-IIMs institutions who have decided to use CAT 08 scores whereas 41 B-schools have opted out of CAT.

In perhaps the first instance of a foreign B-school enrolling with Indian management exam, Singapore based Nanyang Buisness School has been added this year in the list of non-IIMs B-schools who are using CAT 08 score.

The seminar was led by Professor C.K Prahalad, one of worlds most influential business thinker and Professor M.S Krishnan, a leading technology expert and faculty at Michigan Ross Business School. The focus of the seminar was on How to reinvent company processes and culture in order to sustain innovative solutions. Dr Prahalad and Prof Krishnan shared the innovation framework from their book The New age of Innovation. Prof Prahalad argued that organizations have to address customers individually and access resources globally to serve their objectives.

He spoke to the ISB students on Leadership, Teamwork, Strategy & Motivation. The talk covered strategies and systems for achieving success, both in business and the sports arena.

Speaking on an important requirement for a good leader, Dr Charlesworth said, Understanding the team players is critical for a leader. A leader has to constantly listen to what his team is saying. Working with the team is a moral choice it is about doing the right things at the right time for the right reason.

This is an in-company programme that started from March 28, 2008.

The program focuses on functional management skills, strategic planning and execution and complimentary soft skill to enhance the technical expertise of the participant.